ROLE & FOCUS:
Designer and project manager for an instructional knitting book, responsible for layout,
art direction, and coordinating a multi-person editorial and creative team.
Designer and project manager for an instructional knitting book, responsible for layout,
art direction, and coordinating a multi-person editorial and creative team.
HIGHLIGHTS:
Directed 3 photographers to capture both beauty shots and detailed instructional imagery.
Directed 3 photographers to capture both beauty shots and detailed instructional imagery.
Coordinated efforts between the author, 2 editors, and 2 copy editors to ensure clarity and accuracy.
Balanced visual appeal with educational clarity, making a complex knitting technique accessible
to a wide audience.
to a wide audience.
